We Sat Down And Had A Beer With The Primal Audi Men’s Team – This is What We Learned
- We love supporting local brands who positively impact the Colorado cycling scene. Alchemy is one of the more notable local bike brands in road riding, so it's a great fit.
- We keep our relationships together like a family. Alchemy, Primal, and Audi are already culturally aligned, so it's natural for us to come along for the ride.
- We need quality for the abuse of road racing. We took a tour of the Alchemy facility and knew that these bikes were great for us. The carbon layup is so unique. The process is detail-oriented. The paint is awesome. And of course, Ryan has always been great to us. These bikes are stiff enough for the sprint, but comfortable enough to truly be a competitive advantage on the dirt. That's what we need.
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